THE NEW ARC CINE

CATALOG, ICONS, ADS, WEB, EMAILS, ANIMATION, CARDS

To promote Adorama Rental Co.’s new Cine line of equipment and rental services, as well as their two new locations in Manhattan and Brooklyn, Suva created a special marketing campaign designed specifically for pro cinematographers. Product photography was turned into dramatic black and white, high-gloss images. The bold, yet refined contrast between the type and equipment evoked high-end sophistication. Suva also designed custom icons. The campaign was adapted to print and digital ads, brochure, web landing page, digital animations and a series of promotional emails.

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